Reminding clients of the value of the industry
Delivery management systems provider MetaPack asked us to illustrate the growth of the delivery industry in a short film to open their 2015 Delivery Conference.
Rather than produce a series of charts, we used the sounds of deliveries to make the point. We took some of the knocks, doorbell sounds and beeps of barcode scanners that the UK delivery industry is generating every second - and moulded them into a unique piece of music that allowed conference attendees to hear the overwhelming growth of their industry.
For the 2016 conference, the creative focus was on the importance of individual deliveries. Every Delivery Matters showed genuine reactions to receiving or opening a parcel, sourced from clips around the web, to highlight the importance of MetaPack’s service.
The 2017 conference was themed around the future, so we decided to take a fast paced look at the evolution of delivery. Through building a richly animated world, we took the viewer on a journey through time from the invention of the wheel to the skies of the future filled with drones.