Happy 30th birthday to the web. We’ve come a long way from AOL discs, embarrassing Hotmail addresses and dancing hamsters, to a world in which virtually all our time, money and attention seems to be…

This month saw some big news in the gaming world — but before you tune out this isn’t yet another article about the dominance of Fortnite. OK, yes, Fortnite is involved. But I’m more interested in…

Goodbye, 2018, the year we built an island in a car , went filming in Iraq , imagined a flu pandemic on Instagram, stood up to cancer with 75 YouTubers, launched a music app in Afghanistan , learnt…

I’ll say some words, you tell me what I’m describing. Gym selfies. Instagram stories. Flat shares (rented, obvs). Gluten free. “Personal brand”. Activated charcoal. Social media-induced anxiety.…

We call them “new world” companies: businesses designed for the world we live in now. Internet-first brands like Monzo, Asos and Warby Parker, who use the technology we have in our hands, the rapid…

As Google EMEA’s Head of Performance Ads Marketing, and now leading efforts on marketing measurement and attribution, Harry Davies has spent years thinking about how one of the world’s biggest brands…

What is IGTV? IGTV is non-expiring long form, vertical video within the Instagram ecosystem. Users will be able to post video content to IGTV up to an hour in length. It appears in a new, discrete…